Mary Watkins

UX strategy for complex organizations.

Selected Case Studies

Case Studies

Dealing with complexity: the Opus Project

We replaced a 25-year-old paper process for faculty reviews. Testing reshaped the navigation, and a first-year fix restored data accuracy and user trust.

Building an identity system for a university-wide WordPress rollout

How do you create components that serve dozens of departments, without making everyone feel like they're wearing the same outfit?

Using AI to interpret user research

What happens when we handed a pile of user research to AI, and what we still had to figure out ourselves.

See all case studies

About

I’ve spent the past twenty years designing digital experiences at UCLA and UC Santa Cruz. I’m motivated by using the power of human-centered design for the common good, making the complex simple, and the boring delightful.

Contact

mary@marywatkinsdesign.com
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